Fashion Blog is Driving Historic Traffic to NYMag.com
Uploaded on Feb 26, 2009 / 2 views / 9 impressions / 0 comments
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http://www.beet.tv/2009/02/fashion-blogs-is-driving-historic-traffic-to-nymagcom.html
Since it evolved into a news site in 2006, NYmag.com has been building a sizable national audience. Fashion has been a big traffic driver and Fashion Week in New York and brought historic traffic to the site, according to a report in Mediabistro's WebNewser.
Last month, I interviewed New York magazine's Web chief Michael Silberman on the evolution of the site. He says the blog strategy has been extremely effective.
-- Andy Plesser, Executive Producer