NRF's Annual Convention & EXPO earned the nickname "Retail's BIG Show" years ago and because the name was so appropriate, it stuck. Today, Retail's BIG Show is NRF's flagship industry event held annually in New York City. The four day event offers unparalleled education, collegial networking, and an enormous EXPO Hall full of technologies and solutions.

After more than a century, Retail's BIG Show is still the place - the only place - where you can see and experience all things Retail. It is truly one-stop-shopping for industry professionals from the around the world.

The BIG Show presents visionary leaders with game-changing ideas to help elevate your perspective of the industry and your business - then put this knowledge into motion. At the BIG Show, the entire horizon of possibilities available to get you to the next level come into focus as you explore innovative ideas and insights from your peers, partners and competitors.

The NRF team works tirelessly to secure industry leaders as Convention speakers – the more innovative, revolutionary and intriguing the better. The sessions are organized into content tracks and focus on everything from mobile retailing and sustainability to research and global trending. Industry super stars take the stage in Keynotes, while Breakout Sessions concentrate on a single topic.