http://www.beet.tv/2009/07/alloy-partners-with-fox-searchlight-lg-mobile-for-teen-video-portal.html
HOLLYWOOD, Calif -- In an effort to expand its online reach with teens, Alloy's Teen.com portal teamed up with Fox Searchlight to run a series of Webisodes to support the upcoming flick "Post Grad," Alloy's Jamie Elden told Beet.TV at the LA TV Fest in earlier this month. In the last two years, Alloy Media & Marketing has been expanding into Web production and distribution adding to its traditional media roots. The Teen.com network reaches about 20 million unique visitors each month, Elden said.
Daisy Whitney, Senior Producer