New York City was transformed into a magical playground this morning when hundreds of thousands of innovative playthings were unveiled at the opening of the 111th American International Toy Fair – the largest toy marketplace ever held in the Western Hemisphere – which took place on February 16-19, 2014.

More than 30,000 play professionals from 100 countries were expected at Toy Fair 2014 to explore a record-breaking 412,000 net square feet of exhibit space at the Jacob K. Javits Convention Center. Upwards of 1,150 toy companies – 285 of which are exhibiting for the very first time – are slated to unveil the year’s hottest trends in toys, games and youth entertainment products in front of an estimated 14,000 global buyers.