Taboola's Cookies Could Sweeten Video Views for NYT
Uploaded on Nov 24, 2009 / 3 views / 11 impressions / 0 comments
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http://www.beet.tv/2009/11/taboolas-cookies-could-sweeten-video-views-for-the-new-york-times-.html
The company has placed cookies on some 50 million unique users and has built profiles around individual viewing interests. With this large database, the company can provide publishers with a highly targeted list of recommended videos.
Andy Plesser, Executive Producer